Discuss your growth
GROWTH MARKETING AGENCY FOUNDER-LED / INDIA-ROOTED / GLOBAL

Depth
before
growth

A growth marketing agency built on stronger foundations. We strengthen the systems beneath your growth — measurement, funnel, positioning, creative — then scale performance against verified return.

10yrs
EXPERIENCE BEHIND TILTH
05
INDUSTRIES WORKED
VERIFIED RETURN, EDTECH
₹1.5Cr
MONTHLY REVENUE REACHED

SELECTED BRAND EXPERIENCE

Experience from the founder and core team.
  • PayDirect
  • Ommora
  • Density Exchange
  • CareerLabs
  • FusionFit
  • Demi.AI
01 — THE PATTERN WE KEPT SEEING

Growth doesn't stall on budget. It stalls on the foundation

Teams push more budget through broken tracking, unclear positioning and sites that don't convert. Spend climbs, efficiency drops, and no one can say which part actually worked. More budget just makes the leak more expensive.

Paid mediaSURFACE
CreativeSHALLOW
Funnel & positioningMID
MeasurementDEEP — CONSTRAINT

Nine times out of ten the constraint sits here — and every layer above it inherits the error.

02 — THE 30-SECOND DIAGNOSTIC

Tell us the symptom. We'll tell you the depth.

The same answer we'd give on the first call — no form, no wait.

LIKELY DEPTH
Measurement
DEEP — deepest
WHAT'S ACTUALLY HAPPENING

Almost always attribution. Platform-reported conversions double-count, and the channels taking credit aren't the channels creating demand — so budget keeps flowing to the loudest report.

WHERE WE'D START

A tracking and attribution rebuild: server-side events, deduplicated conversions, one source of truth. Two to three weeks, before a rupee moves.

Get this audited →
03 — HOW WE WORK

Diagnose before you prescribe. Scale only what the system can carry.

01

Diagnose

We map the growth system end to end — tracking, funnel, creative, channels — and find what's actually capping return. No new spend until we know where it leaks.

02

Build the foundation

Clean measurement, defined funnel stages, positioning that converts, and a creative testing loop — the layer everything compounds on.

03

Scale against proof

Only once the foundation holds do we push budget — against verified return, with every rupee attributable to a stage.

One partner. Whole system.

ALL SERVICES →
01

Growth strategy & measurement

Strategy, tracking and reporting that tie spend to revenue, so you know what pays back before you scale it.

02

Performance & paid media

Google, Meta and LinkedIn structured around real conversions, so spend compounds against verified return.

03

SEO & AI search

Technical, content and intent foundations that turn search — including AI answer engines — into qualified pipeline.

04

Affiliate & partnerships

Programs that reward real customers, turning partners into one of your most efficient channels.

05

Websites that convert

Fast, conversion-focused sites so the traffic you pay for has somewhere worth landing.

04 — EVIDENCE

Outcomes over vanity metrics

EDTECH9 MONTHS
₹5L→30L
MONTHLY MEDIA, SCALED
RETURN ON AD SPEND

Six times the media spend, on rebuilt measurement

Conversion tracking and campaign structure were rebuilt before any scale. Once spend was attributable to a stage, monthly investment grew six-fold — reaching ₹1.5Cr in monthly revenue at a verified 5×.

FINTECH12 MONTHS
0→6%
SHARE OF TRADING VOLUME
Zero
FRAUD WRITE-OFFS

An affiliate channel built from nothing

Partner validation, commercial model, tracking and fraud controls, built ground up. Within a year it carried 5–6% of total volume as the lowest-CAC channel in the mix.

D2C6 MONTHS
+64%
CONVERSION RATE
−31%
BLENDED CAC

A site that finally earned its traffic

The ads were fine; the landing experience wasn’t. Message-to-page mapping and a conversion rebuild lifted every paid channel at once, without adding budget.

SAAS8 MONTHS
2.4×
QUALIFIED PIPELINE
−22%
COST PER SQL

Pipeline that sales agreed was pipeline

Lead scoring and stage definitions were rewritten with the sales team, then paid search was restructured around the intent that actually closed.

ANONYMISED UNDER CLIENT CONFIDENTIALITY / FIGURES AS REPORTED BY THE CLIENT

05 — THE TOOLS LAYER

The same diagnostics we run, free to use

Seven calculators built out of real engagements — unit economics, funnel maths, ad-spend profitability, benchmarks. No signup, no gated PDF.

OPEN THE TOOLS HUB →
LIVE / UNIT ECONOMICS01 / 07
CAC
₹2,000
LTV : CAC
4.0×
VERDICT
Healthy. There's room to scale — if tracking can prove it.
Anuja, founder of Tilth
06 — FOUNDER-LED

10 years of experience across 5 industries. One mistake repeated every time.

Tilth is led by Anuja, who has spent a decade running paid media, building affiliate programs and rebuilding the measurement underneath growth — a foundation-first partner for brands that want growth to last. Senior strategy stays on every engagement; you're not handed to a junior team after the pitch.

MEET THE TEAM →
07 — NEXT STEP

Let's talk about your growth

Tell us what you're trying to grow. We'll review the foundations before recommending the work.

WHAT'S THE CONSTRAINT?