Edtech growth engagement
- Monthly media spend scaled ₹5L → ₹30L
- Monthly revenue reached ₹1.5 crore
- 5× return on ad spend
Rebuilt tracking and conversion events, then scaled paid media against verified return.
D2C & Ecommerce
Growth marketing for D2C and ecommerce brands.
Efficient acquisition, a site that converts, and retention that compounds — the economics that decide whether a D2C brand scales profitably.
The context
Growth constraints in D2C & Ecommerce.
D2C growth is unforgiving on margin. Winning brands get the unit economics, tracking and on-site conversion right before they pour on spend — so every acquisition decision is grounded in contribution, not guesswork.
Blended acquisition cost is creeping up and eroding margin.
Paid social has stopped scaling the way it used to.
Tracking after privacy changes is unreliable.
The store gets traffic but conversion is flat.
Repeat purchase and retention aren't being worked deliberately.
What we focus on
The metrics that decide D2C & Ecommerce growth.
- Blended CAC
- Contribution margin
- Conversion rate
- AOV
- Repeat-purchase rate
Relevant services
Performance MarketingCustomer-acquisition strategy, media planning, experimentation, budget allocation and cross-channel optimisation tied to revenue.Explore →
Paid MediaGoogle, Meta and LinkedIn campaigns — structure, audiences, conversion tracking, creative testing and reporting.Explore →
Website Design, Development & CROStrategy, UX, design, development, analytics, SEO foundations, accessibility and conversion-rate optimisation in one coordinated process.Explore →
Affiliate & Partnership MarketingProgram strategy, partner discovery and validation, commercial models, tracking, fraud controls and performance optimisation.Explore →
Evidence
Results from comparable engagements.
Crypto affiliate growth engagement
- Affiliate contribution grew from ~0%
- Reached ~5–6% of total trading volume within one year
Built the affiliate program from scratch — partner validation, commercial model and tracking.
Questions
D2C & Ecommerce growth, answered.
Do you work with brands on major ecommerce platforms?
Yes — we work across common ecommerce setups, focusing on tracking, conversion and acquisition economics rather than any single platform.
Can you fix post-privacy tracking?
Yes. Rebuilding reliable conversion tracking and measurement is one of the most valuable things a D2C brand can do right now.
Next step
Growing a D2C & Ecommerce business?
Tell us where you are and what you're trying to grow. We'll review the foundations before recommending the work.