Edtech growth engagement
EDTECH · INDIA
- 6× media scale
- Verified 5× return on ad spend
Rebuilt tracking and conversion events, then scaled paid media against verified return.
About
Built by someone who's done the work.
Tilth is a performance-led growth marketing agency. Founder-led, with 10+ years of hands-on growth experience — India-rooted, with performance experience across India and the US — and built on one belief: growth is a consequence of strong foundations, not more spend.
Why Tilth exists
The same mistake, repeated across every industry.
Across more than ten industries, in India and the US, one pattern kept repeating: teams scaling spend on foundations that couldn't support it — broken tracking, unclear positioning, sites that didn't convert. Tilth exists to fix that first, so growth compounds instead of leaking.
How we work
Senior, accountable, remote-first.
Founder-led direction
Senior strategy on every engagement — you're not handed to a junior team after the pitch.
Built for distributed teams
Remote-first collaboration with overlap that keeps work moving, wherever your team sits.
Foundation-first
We diagnose before we prescribe, and only scale once the growth system can carry it.
One accountable partner
Strategy, execution and measurement coordinated through Tilth — not scattered across vendors.
Founder
Ten-plus years. Ten-plus industries. Patterns repeat; foundations matter.
Anuja has 10+ years of hands-on growth experience across 10+ industries — including fintech, SaaS, D2C, edtech, consumer and fitness — running paid media, building affiliate programs and rebuilding the measurement underneath growth, for brands in India and the US. Tilth is the result: a foundation-first partner for brands that want growth to last.
See the work →Evidence
Outcomes over vanity metrics.
Crypto affiliate growth engagement
CRYPTO · GLOBAL
- 2–3× affiliate channel growth
Partner validation, commercial model and tracking, built ground up.
Selected experience from our founder and core team.
Next step
Let's talk about your growth.
Start with a conversation — the first one is free. We'll look at where growth is getting stuck and whether there's a clear next step.